The official video for Pacific Division a.k.a Pac Div track Shut Up has just drop , featuring The Cool Kids.  Track is from their successful  Church League Champions mixtape that drop last year. I do like the direction they went with this video and whole concept behind it, directed by Ken Koller. Check It Out And ENjoy !

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Download: Pac Div – Shut Up

Pac Div Ft. The Cool Kids – Shut Up (Video)

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Here’s a behind the scenes look of the California grown Pac Div on set for the video of their new single “Shut Up” in Chicago, which also features the mighty The Cool Kids. You get a chance to see the overall concept of the video, as well as how it interacts and relates to the track itself.  The video was directed by Ken Koller from MCM Media and props  to illroots for letting this loose. Check it out and enjoy:

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Download: Pac Div – Shut Up

Behind The Scenes

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Got a video of  a dope upcoming group from the California area called Pac Div (formally Pacific Division). The video is a interview done by Roc4Life, in the video they talk about their upcoming projects and being compare to  A Tribe Called Quest which they consider a high honor. Also how they try to keep pushing out high quality music and have fun doing their process.

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Brand new video from the Chiacgo duo The Cool Kids of their track Knocked Down, which is from their mixtape with Don Cannon Gone Fishing Mixtape. The mixtape and track drop earlier this year but the video is new and dope especially with the cameo from Pac Div . Video was directed by Omid Fatemi and will be doing it runs on MTV.

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Download: The Cool Kids and Don Cannon – Knocked Down

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Definitely keep a lookout for Pac Div. They recently just released the single “Whiplash” from their upcoming album that will be entitled Church League Champions. The beat/background(minus the bass) sound of this song reminds me of something you’d hear from Dela or Nujabes or something similar. Pac Div will also be touring with Kid Cudi and Asher Roth this year. Check out the new track below:

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Download: Pac Div – Whiplash

• www.myspace.com/pacdiv

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